Brand Management
We take care of ensuring that VŠE presents itself consistently, credibly and professionally across websites, social media, printed materials, presentations, events and other communication outputs.
What do we do?
- manage the unified visual identity of VŠE,
- set guidelines for the use of the VŠE brand,
- approve and consult on the use of VŠE logos,
- recommend suitable visual and communication solutions,
- help faculties, departments and teams use the brand correctly and effectively,
- support the creation of materials that respect VŠE’s identity,
- ensure that different university outputs feel like part of one coherent whole.
When should you contact us?
When you are preparing a material featuring the VŠE logo, a new visual design, presentation, invitation, printed material, banner or any other output where you are unsure about the correct use of the brand.
Why does it matter?
A consistent brand helps make VŠE recognisable, trustworthy and memorable. It also ensures that every communication output does not look as if it came from a completely different university.

Contact:
Phone: +420 224 095 754
E-mail: pr@vse.cz
A brand is more than just a logo in the corner…