PR and Marketing Trends
We follow new trends, tools and practices in PR, marketing and communication and assess which of them can be genuinely useful for the VŠE environment.
What do we do?
- monitor new trends in PR, marketing and communication,
- explore possibilities for using digital tools, artificial intelligence, analytics, social media and web solutions,
- assess which innovations make sense in the university environment,
- test approaches that can simplify work and improve results,
- prepare practical recommendations for faculties and departments,
- share examples of good practice,
- suggest suitable training, lecturers, consultations and methodological support.
When should you contact us?
When you want to improve the communication of your department, are looking for a suitable tool, are considering using a new format, need a recommendation for training, or are unsure whether a particular innovation is genuinely useful or simply sounds good at a conference.
Why does it matter?
New tools and trends can significantly simplify communication, but only when they serve a clear purpose. Our goal is to ensure that they do not become another source of chaos, but rather practical support for everyday work.
Contact
Phone: +420 224 095 754
Email: pr@vse.cz
Office: NB 171
Not every new thing needs to go into operation immediately…